Select the Web Team
Learn team roles
Building a Web site involves a wide variety of disciplines editing, layout, graphics,
programming and very few people are good at all of them. Also, many Web sites quickly
grow beyond a size that one person can manage and maintain. That s why most Web sites
are built by teams, rather than by a single person.
A typical Web team includes these positions:
The Site Coordinator is responsible for organizing a site s content, developing a work
plan, managing the site s construction, and keeping it consistent. Ideally, the Site
Coordinator will have some Web publishing experience, but it s not necessary. Project
management skills and the ability to organize information are more important.
The Site Builder creates the site s pages and links them together. People who have worked
on print publications often do well at site-building. It s good to have more than one Site
Builder on a Web team because this distributes the workload and furnishes a backup.
The Editor writes the site s text and edits it to be clear and concise. The Site Builders then
incorporate the Editor s text into pages. Often the Site Coordinator and Editor are the
The Graphic Designer creates the site s look and feel, and produces graphics for it. If your
organization has an in-house graphics person who produces print graphics, this person
can be trained to do Web graphics as well.
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