Scenario
87 
Plan 
Identify the Decision-Maker 
You arrange a meeting with the General Manager and ask him if he ll be approving work 
on the site: 
 I plan on asking people what they think, but I ll be making 
final decisions about the site. 
I will want to run things past our lawyer, though. I ve never 
done business on the Web, and I want to make sure everything 
is legal.   
General Manager 
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