macCompanion Media Kit
We are the Macintosh Professional Network (MPN), Limited Liability Corporation (LLC).
MPN, LLC continues to evolve, ever since its creation in 1996 as a way to reach out to those
who use computers for a living in an effort to make their lives easier and their work both
enjoyable and profitable.
Besides consulting efforts, we also provide monthly book, hardware and software reviews at
. We offer ways and means for folks to get comfortable using the Macintosh
created by the Apple Corporation in the multibillion dollar computer industry. We know that
bad software doesn t live long in the Mac environment. On the other hand, good computer
equipment and software becomes great as the word spreads, and we are very good at helping to
spread it. Our suggestions over the years have also helped improve many successful products in
use today. Through kind and gentle efforts, we have been able to help many people move to
better tools of the trade so they can be more productive in their work.
Besides our website, we also create macCompanion as a freely available PDF based monthly. It
averages about 100 pages per month. July 2004 is the first year anniversary of this labor of love.
The macCompanion staff is an all volunteer team of writers and reviewers from many parts of
the globe, and they also have a great wealth of knowledge and experience in their backgrounds.
That base of talent also continues to keep growing as the Macintosh Professional Network
We are very excited about our site statistics! The multilingual capable
surpassed 1 million hits a month, starting June 2004 and readership continues to increase rapidly
through our "whisper campaign". Last October we switched over to our current host. They have
provided us with excellent support and tools to help us do our job. They have the right tools to do
theirs too. It is a great, robust relationship and we are very proud of them.
We continue to get greater visibility every day. Many of the various 35 computer operating
systems (with many moving towards the Mac OS X environment), 115 online search
engines, 269 countries and domains and 319 online robots have discovered us and continue to
do so. So far, over 201 other websites have also linked to us. Many of our readers have made our
site one of their favorites. While nearly 70% of our readership stops by for a quick visit via RSS
feeds, over 23% spend between 1/2 to 1 hours at a time going through over 250 different pages
on our site (mostly archives). Many of those who quickly drop by, come to get the monthly
PDFed issue of macCompanion. Over 8GB of bandwidth was used in June 2004 alone for
download purposes. Previous months have averaged around 6GB. Trend analysis indicates that
will continue to increase.
Advertising with macCompanion
We have four advertising options you may choose from, and multiple months will receive a 20%
discount for both website and PDF based ads. All advertising must be paid in advance. We
MPN, LLC 2005 macCompanion
August 2005, Volume 3 Issue 8